Game industry is better than it used to be. Other than the bum and tits (I went british on yo ass, suckit), girls aren't just the ones that need rescuing anymore. Lightning and Fang in FFXIII, FemShep and Jack in Mass Effect (holy hell her VA is hot)... In fact, the fact that you're actually able to select female characters in RPGs like ME, Skyrim and Pokemon is truly a step forward in that respect. That and the stereotypes that surround girl gamers too... "Oh they only play Harvest Moon"... Pffftttt, that is virtually gone.
But as for the Middle East... A feminist uprising would be suicide... I mean, they shot a girl for speaking up about her education rights, they're not gonna be so easily persuaded towards a more equal existence when it states in their Religion that men are superior to women... Not saying it shouldn't happen, just saying it's not as easy as that.